{"title":"Hats","description":"\u003cp\u003eDesigned for every adventure, our hats are made to remind you to choose today wherever life takes you. Comfortable, versatile, and built for everyday wear.\u003c\/p\u003e","products":[{"product_id":"today-is-my-favorite-day-fishing-hat","title":"My Favorite Day Fishing Hat","description":"\u003cp\u003eDesigned for adventure and built for everyday wear, the Columbia Booney Hat is part of the inaugural Today Is My Favorite Day collection. Combining Columbia's trusted performance with our signature message of optimism and intentional living, this hat is made for those who choose to embrace every moment—whether they're on the water, on the trail, at the beach, or simply enjoying a day outdoors.\u003cbr\u003e\u003cbr\u003eFeaturing lightweight construction, breathable ventilation, UPF 50 sun protection, and a comfortable adjustable fit, it's designed to keep you cool and protected wherever the day takes you.\u003cbr\u003e\u003cbr\u003eMore than just a hat, it's a reminder to appreciate where you are, stay present, and make the most of the opportunities in front of you.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\n\u003cimg class=\"img-responsive pf-m-auto\" src=\"https:\/\/files.cdn.printful.com\/upload\/product-measure\/62\/621962486f6b1249953df979c9917502_l?v=1724840830\" alt=\"product-measurements\"\u003e\n\u003ctable cellpadding=\"5\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eA (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eB (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eC (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eOne size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e24 ½\u003c\/td\u003e\n\u003ctd\u003e3 ½\u003c\/td\u003e\n\u003ctd\u003e3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"Collegiate Navy","offer_id":46605664288967,"sku":"8556420_19654","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Fossil","offer_id":46605664321735,"sku":"8556420_19655","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/bora-bora-booney-hat-fossil-front-6a19dcf3b9e1d.jpg?v=1780079875"},{"product_id":"today-is-my-favorite-day-dad-cap","title":"My Favorite Day Embroidered Text Cap","description":"\u003cp\u003eThe Today Is My Favorite Day Dad Cap was created as a simple reminder to embrace every day with gratitude, optimism, and purpose. With its timeless, unstructured design and comfortable everyday fit, this cap is made for wherever life takes you—from morning coffee runs and beach days to road trips, workouts, and weekends with friends.\u003cbr\u003e\u003cbr\u003eFeaturing our signature \"Today Is My Favorite Day\" text embroidered across the front and the official launch logo on the back, this hat represents more than a brand—it's a mindset. A belief that every day is an opportunity to create memories, chase goals, and appreciate the life you're living.\u003cbr\u003e\u003cbr\u003eDesigned to become your everyday favorite, this classic dad cap pairs effortlessly with any outfit while carrying a message worth sharing.\u003cbr\u003e\u003cbr\u003eWear the mindset. Live the message. Make today your favorite day.\u003c\/p\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"Black","offer_id":46611659194567,"sku":"6068787_7854","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Navy","offer_id":46611659227335,"sku":"6068787_7857","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Cranberry","offer_id":46611659260103,"sku":"6068787_12735","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Spruce","offer_id":46611659292871,"sku":"6068787_8745","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Dark Grey","offer_id":46611659325639,"sku":"6068787_12736","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Green Camo","offer_id":46611659358407,"sku":"6068787_9794","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Khaki","offer_id":46611659391175,"sku":"6068787_7855","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Stone","offer_id":46611659423943,"sku":"6068787_7859","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":46611659456711,"sku":"6068787_7858","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Light Blue","offer_id":46611659489479,"sku":"6068787_7856","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/classic-dad-hat-cranberry-front-6a1cbe3b99a5c.jpg?v=1780268626"},{"product_id":"today-is-my-favorite-day-embroidered-logo-hat","title":"My Favorite Day Embroidered Logo Hat","description":"\u003cp\u003ePart of the inaugural Today is My Favorite Day collection, this classic dad hat was designed to be a daily reminder to live with gratitude, optimism, and purpose. Featuring our signature embroidered logo on the front and \"Today is My Favorite Day\" embroidered on the back.\u003cbr\u003e\u003cbr\u003eCrafted with a comfortable, low-profile fit and adjustable strap, this hat is made for everyday adventures—from sunrise coffee runs and beach days to long road trips, workouts, and everything in between.\u003cbr\u003e\u003cbr\u003eWhether you're chasing goals, making memories with friends and family, or simply enjoying the little things, this hat was made to go wherever your favorite days take you.\u003cbr\u003e\u003cbr\u003eWear the message. Live the moment. Make today your favorite day.\u003c\/p\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"Cranberry","offer_id":46611670925511,"sku":"3575763_12735","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Spruce","offer_id":46611670958279,"sku":"3575763_8745","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Khaki","offer_id":46611670991047,"sku":"3575763_7855","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Stone","offer_id":46611671023815,"sku":"3575763_7859","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":46611671056583,"sku":"3575763_7858","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Light Blue","offer_id":46611671089351,"sku":"3575763_7856","price":29.95,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":46611671122119,"sku":"3575763_7853","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/classic-dad-hat-white-front-6a1cbbd58d3dd.jpg?v=1780268007"},{"product_id":"today-is-my-favorite-day-reversible-bucket-hat","title":"My Favorite Day Reversible bucket hat","description":"\u003cp\u003eTwo sides. One mindset.\u003cbr\u003e\u003cbr\u003eThe Reversible Bucket Hat was created for those who live life outdoors and make the most of every moment. This reverse design features our signature sun-and-wave logo front and center, with Today is My Favorite Day boldly wrapped along the brim—a unique layout that turns a classic bucket hat into a statement piece. Whether you're spending the day on the water, exploring a new city, relaxing at a festival, or chasing sunsets with friends, this hat was built to stand out while keeping things effortless.\u003cbr\u003e\u003cbr\u003eThe sun represents possibility. The wave represents the journey. Together, they're a reminder that no matter where life takes you, the best day to appreciate it is today.\u003cbr\u003e\u003cbr\u003eFlip the hat. Change the look. Keep the mindset.\u003cbr\u003e\u003cbr\u003eToday is My Favorite Day — because every great adventure starts with today.\u003c\/p\u003e\n\u003cdiv class=\"text-center col-md-5\"\u003e\u003cimg class=\"img-responsive pf-m-auto\" src=\"https:\/\/files.cdn.printful.com\/upload\/product-measure\/c5\/c5a4e8fe531b1d8082da6863dc091bc3_l?v=1711625608\" alt=\"product-measurements\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"size-guide__image-description col-md-7 pf-mt-24 pf-mt-md-0 pf-pl-md-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eA\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003etop circumference\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eB\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ecrown height \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eC\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003ebrim height \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ctable class=\"size-guide__table size-guide__new\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eSize Label\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eA\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eB\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eC\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eXS\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e21 ⅞\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e3 ⅛\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e2 ¾\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eS\/M\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e23 ⅜\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e3 ½\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e2 ¾\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003eL\/XL\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e25\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e4\u003c\/td\u003e\n\u003ctd class=\"pf-p-12 pf-text-gray-900\"\u003e2 ¾\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"XS","offer_id":46612676739271,"sku":"9440150_19255","price":33.95,"currency_code":"USD","in_stock":true},{"title":"S\/M","offer_id":46612676772039,"sku":"9440150_16360","price":33.95,"currency_code":"USD","in_stock":true},{"title":"L\/XL","offer_id":46612676804807,"sku":"9440150_16361","price":33.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/all-over-print-reversible-bucket-hat-white-front-inside-6a1cf6908a14d.jpg?v=1780283047"},{"product_id":"today-is-my-favorite-day-embroidered-5-panel-cap","title":"Favorite Day Embroidered 5-Panel Cap","description":"More than a hat—it's a reminder.\u003cbr\u003e\n\u003cbr\u003e\nFeaturing our signature embroidered wave and sun logo, this cap represents a simple philosophy: stop waiting for a better day and make this one count. 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Life is happening now.","brand":"TodayisMyFavoriteDay","offers":[{"title":"Black\/Natural","offer_id":46646175465671,"sku":"6657346_24380","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Red\/Natural","offer_id":46646175498439,"sku":"6657346_24383","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Navy\/Natural","offer_id":46646175531207,"sku":"6657346_24382","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Dark Green\/Natural","offer_id":46646175563975,"sku":"6657346_24381","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Royal\/Natural","offer_id":46646175596743,"sku":"6657346_24384","price":29.95,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":46646175629511,"sku":"6657346_24385","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/5-panel-mid-profile-baseball-cap-red-natural-front-6a2b059b9e5d3.jpg?v=1781204391"},{"product_id":"today-is-my-favorite-day-trucker-cap","title":"The Favorite Day Trucker Cap","description":"\u003cp data-start=\"283\" data-end=\"343\" class=\"PDq2pG_selectionAnchorContainer\"\u003eBuilt for sunshine, long drives, and days worth remembering.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"348\" data-end=\"565\"\u003eFeaturing the words Today Is My Favorite Day embroidered across the front, this classic trucker cap is more than an everyday essential—it's a reminder to appreciate the moment you're in and make the most of every day.\u003c\/p\u003e\n\u003cp data-start=\"570\" data-end=\"729\"\u003eWith a structured fit, breathable mesh back, and timeless design, it's made for road trips, beach days, hikes, workouts, and wherever your adventures take you.\u003c\/p\u003e\n\u003cp data-start=\"850\" data-end=\"890\"\u003eChoose today. Make it your favorite day.\u003c\/p\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"Black","offer_id":46650881835207,"sku":"4446900_8747","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Black\/ White","offer_id":46650881867975,"sku":"4446900_8748","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Navy","offer_id":46650881900743,"sku":"4446900_8751","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Navy\/ White","offer_id":46650881933511,"sku":"4446900_8755","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Charcoal\/ Black","offer_id":46650881966279,"sku":"4446900_16709","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Cranberry","offer_id":46650881999047,"sku":"4446900_20395","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Red","offer_id":46650882031815,"sku":"4446900_8754","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Evergreen","offer_id":46650882064583,"sku":"4446900_20393","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Caramel","offer_id":46650882097351,"sku":"4446900_20394","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Rustic Orange\/ Khaki","offer_id":46650882130119,"sku":"4446900_8756","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":46650882162887,"sku":"4446900_8753","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Silver","offer_id":46650882195655,"sku":"4446900_20392","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Khaki","offer_id":46650882228423,"sku":"4446900_8752","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Moss\/ Khaki","offer_id":46650882261191,"sku":"4446900_8750","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/retro-trucker-hat-navy-white-front-6a2cba2457dd3.jpg?v=1781316139"},{"product_id":"tmfd-the-adventure-performance-hat","title":"The Adventure Performance Hat","description":"\u003cp data-start=\"176\" data-end=\"220\" class=\"PDq2pG_selectionAnchorContainer\"\u003eBuilt for movement. Ready for adventure.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"225\" data-end=\"550\"\u003ePowered by Under Armour performance technology, this lightweight athletic hat is designed for long runs, tough workouts, trail days, golf rounds, and everyday adventures. The built-in HeatGear sweatband wicks away moisture, while the breathable, unstructured design keeps you cool and comfortable wherever the day takes you.\u003c\/p\u003e\n\u003cp data-start=\"555\" data-end=\"789\"\u003eFeaturing our signature Today Is My Favorite Day sun-and-wave logo embroidered on the front, this hat is more than performance apparel—it's a reminder to embrace the challenge, stay present, and make the most of every opportunity.\u003c\/p\u003e\n\u003cp data-start=\"920\" data-end=\"964\"\u003eChoose today. Make it your favorite day.\u003c\/p\u003e","brand":"TodayisMyFavoriteDay","offers":[{"title":"Royal Blue","offer_id":46653495181511,"sku":"9643630_19346","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Red","offer_id":46653495214279,"sku":"9643630_19345","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Grey","offer_id":46653495247047,"sku":"9643630_19343","price":34.95,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":46653495279815,"sku":"9643630_19347","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/under-armour-dad-hat-white-front-6a2db95c6e238.jpg?v=1781381477"},{"product_id":"choose-today-dad-hat","title":"Choose Today Embroidered Dad Hat","description":"The Choose Today Dad Hat is a reminder that every day begins with a choice. Clean, timeless, and effortlessly versatile, it's the finishing touch for wherever the day takes you.\u003cbr\u003e\n\u003cbr\u003e\nCrafted from premium chino cotton twill with a relaxed, low-profile fit, this everyday essential is designed for all-day comfort. Featuring our signature Choose Today logo embroidered on the front, it's made to pair effortlessly with every piece in the Today Is My Favorite Day collection.\u003cbr\u003e\n\u003cbr\u003e\nWhether you're heading to the beach, grabbing coffee, traveling, or enjoying a weekend outdoors, this hat is built for the moments you'll remember most.\u003cbr\u003e\n\u003cbr\u003e\nChoose today. Make today your favorite day.","brand":"TodayisMyFavoriteDay","offers":[{"title":"Cranberry","offer_id":46721412628679,"sku":"9994591_12735","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Green Camo","offer_id":46721412661447,"sku":"9994591_9794","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Stone","offer_id":46721412694215,"sku":"9994591_7859","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":46721412726983,"sku":"9994591_7858","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Light Blue","offer_id":46721412759751,"sku":"9994591_7856","price":29.95,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":46721412792519,"sku":"9994591_7853","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/classic-dad-hat-white-front-6a57bd248cc8c.jpg?v=1784134963"},{"product_id":"choose-today-printed-dad-hat","title":"Choose Today Printed Dad Hat","description":"The Choose Today Dad Hat was made for everyday adventures and the mindset that comes with them. Featuring our signature wave and sun graphic with the Choose Today message, it's a simple reminder to embrace the present and make the most of every day.\u003cbr\u003e\n\u003cbr\u003e\nCrafted from soft chino cotton twill with a relaxed, low-profile fit, this lightweight hat is designed for all-day comfort. The bold front print adds a clean, laid-back look that pairs effortlessly with everything from beach days and coffee runs to weekend road trips and everyday wear.\u003cbr\u003e\n\u003cbr\u003e\nComfortable, versatile, and easy to wear, it's the kind of hat that becomes part of your daily routine.\u003cbr\u003e\n\u003cbr\u003e\nChoose today. Make today your favorite day.","brand":"TodayisMyFavoriteDay","offers":[{"title":"Cranberry","offer_id":46721417609415,"sku":"7886214_12735","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Spruce","offer_id":46721417642183,"sku":"7886214_8745","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Green Camo","offer_id":46721417674951,"sku":"7886214_9794","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Khaki","offer_id":46721417707719,"sku":"7886214_7855","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Stone","offer_id":46721417740487,"sku":"7886214_7859","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":46721417773255,"sku":"7886214_7858","price":27.95,"currency_code":"USD","in_stock":true},{"title":"Light Blue","offer_id":46721417806023,"sku":"7886214_7856","price":27.95,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":46721417838791,"sku":"7886214_7853","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/files\/classic-dad-hat-cranberry-front-6a46a9d7a3c92.jpg?v=1783015919"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/5923\/3735\/collections\/Hat_Category.png?v=1785454282","url":"https:\/\/todayismyfavoriteday.com\/collections\/hats.oembed","provider":"TodayisMyFavoriteDay","version":"1.0","type":"link"}